Las 12 mejores aplicaciones de encuestas para restaurantes en (2026)

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If you're running a multi-location restaurant group, you already know how much guest feedback matters.

When you're small, collecting it is straightforward. But as you scale, it gets significantly harder, and for a few reasons:

1. Surveys are sent, but nothing gets done with them. Responses pile up across post-visit emails, table QR codes, delivery receipts, and online forms, with no central place to analyze what guests are actually telling you.

2. Low response rates kill your data. Getting guests to complete a survey in the first place is hard enough. Without the right timing, format, and follow-up triggers, most feedback never gets captured at all.

3. No way to spot patterns across locations. Without structured survey reporting, it's nearly impossible to know whether a service issue is isolated to one branch or systemic — or whether your CSAT scores are trending up or down.

That's exactly where restaurant survey software comes in.

In this article, we'll walk you through:

1. A list of the 12 best restaurant survey software tools I personally explored

2. What makes each one stand out

3. Who each tool is best suited for

4. Pricing estimates

Features of a good Restaurant Survey Software

Of course, a guest survey software must come with the fundamental features such as survey creation, question branching logic, multi-channel delivery (email, SMS, QR code), response collection and storage, real-time alerts, reporting and analytics dashboards.

However, to become a "good" restaurant survey software, it should go above and beyond.

Here are four more functionality that can differentiate a survey software, and you should look for them when shortlisting your tool:

1. Multi-channel survey delivery: Guests should be able to give feedback wherever it's convenient. A good survey software should trigger surveys automatically based on visit or order data, so no feedback opportunity is missed.

2. Location-level reporting and benchmarking: You need to be able to see performance down to the level of individual location, shift, even menu item. You should also be able to benchmark locations against each other.

3. Closed-loop alerting for unhappy guests: When a low score comes in, the right person needs to know immediately. Real-time alerting gives your team time to act on the issues.

4. POS and reservation system integration: Survey data tied to actual orders and reservations is far more actionable than standalone responses.

List of 12 Best Restaurant Survey Software

Here's the list of all 12 survey software that made it to this list:

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1. Momos

Momos is an AI-powered restaurant survey and guest intelligence platform built exclusively for restaurants. It helps leading enterprise brands like Burger King, Papa Murphy's, and Shake Shack collect, analyze, and act on guest feedback across 30,000+ locations worldwide.

Momos collects customer feedback from every channel and generates location-level insights powered by AI, so you always know what's working and what isn't, at every store.

• Fully customizable surveys tailored to menu items, locations, service types, and more

• Conditional and tiered questions surface the feedback that actually matters

• Reach guests via SMS or email, wherever they are

• A two-click survey flow maximizes response rates without friction

• Positive responses are automatically boosted to Google reviews

• Negative feedback enters an automated customer recovery workflow

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2. Tattle

Tattle is a guest experience management platform built for restaurants and hospitality businesses. It helps brands centralize feedback from across the customer journey and turn it into actionable insights that operators can act on.

What you can do with Tattle:

• See all your guest feedback from Google, Yelp, delivery sites, and more in one place

• Respond to reviews quickly from the Tattle dashboard without logging into multiple platforms

• Capture private guest feedback through post-visit or post-transaction surveys

• Use AI-powered tools to categorize sentiment and surface priority areas for improvement

• Track guest experience trends over time or benchmark performance across locations

Why Tattle stands out: Tattle saves your team time by consolidating all guest feedback and ratings into a single dashboard, making it easy to spot patterns and address issues without monitoring 10+ review sites. It connects feedback directly to specific operational areas — like service speed or order accuracy — so your team always knows where to focus first.

Who it's best for: Restaurants and hospitality operators looking for clearer visibility into the full guest experience and more efficient ways to engage with customer feedback.

Pricing: Tattle's pricing is not publicly listed. You'll need to contact the company directly for a custom quote.

3. OvationUp

Ovation is a guest feedback and reputation management platform built specifically for restaurants.

Its core philosophy is simple: capture how guests feel while the experience is still fresh, and give operators the tools to act on that feedback before it becomes a negative public review.

What you can do with Ovation:

• Collect real-time guest sentiment through SMS, QR codes, online ordering integrations, and other channels, all with minimal effort required from the guest

• Automatically flag negative feedback so managers can step in and recover the relationship before the guest walks away dissatisfied

• Route happy guests toward Google, Yelp, and other review platforms to organically grow your public star ratings

• Aggregate feedback across all your locations to surface recurring issues and operational blind spots before they compound

Why Ovation stands out: Ovation is built around removing friction from the feedback process. Its signature two-question SMS survey (often called a "digital table touch") meets guests on their phones in seconds rather than asking them to fill out lengthy email forms. Less friction means higher response rates, and higher response rates mean a more accurate picture of what's actually happening in your restaurants.

Who it's best for: Multi-location restaurant groups that want a pulse on guest experience in real time. It's especially well-suited for brands with active online ordering operations, where small fulfillment issues can quietly snowball if no one catches them early.

Pricing: Available on a custom quote basis. You can contact Ovation directly for pricing.

4. Medallia

Category: Enterprise Guest Experience & Survey Management

Medallia is an enterprise-grade CX platform with a dedicated restaurant vertical, built for large chains and franchise operators that need to close the feedback loop across hundreds or thousands of locations. Unlike lighter survey tools, Medallia connects guest feedback directly to operational and transactional data, so you're correlating satisfaction scores with actual orders, visits, and service events — not just collecting responses in a vacuum.

Key features:

• Survey templates covering email and receipt-based modes that encompass all order and dining permutations, with multiple flexible deployment options for broad coverage

• Role-based dashboards designed for restaurant managers, franchise owners, field leaders, and insights users

• Alerts, workflows, and sampling rules designed to prioritize recovery of critical customers

• Operational reporting that combines transactional, product, guest, and feedback data to identify patterns and prioritize actions

• Medallia Ask Now, which enables rapid survey deployment with advanced targeting by restaurant, customer segment, or region — useful for testing limited time offers or new menu items

• AI-powered text analytics that surfaces sentiment themes and emerging issues across all feedback channels in real time

Pricing: Custom pricing based on Experience Data Records (EDRs), essentially the volume of customer interactions processed. No publicly listed plans. Enterprise-level investment; not suited for independent restaurants or small chains.

Website: Medallia

5. Qualtrics

Qualtrics is a customer experience and feedback management platform that helps businesses listen to and act on feedback from their customers or employees. Qualtrics calls what it does Experience Management (XM).

What you can do with Qualtrics:

• You can gather feedback through surveys, website and app behavior, chat, social media, phone calls, online reviews, and more, all in one place.

• Qualtrics uses AI and advanced analytics to understand sentiment (positive/negative feelings), trends, and what drives customer experience.

• Results are shown in dashboards and visual reports so teams can easily spot problems and opportunities.

• You can set up alerts and workflows so certain feedback triggers notifications or follow-up steps automatically.

• Qualtrics connects with CRM systems, contact-center tools, and other business software so insights become part of your workflow.

Why Qualtrics stands out: Qualtrics is investing in AI-powered experience tools to make it easier to get insights and recommended actions.

Who it’s best for: Qualtrics is typically used for large companies, teams doing customer experience, product, HR, and operations.

Pricing: Qualtrics doesn’t publicly list detailed pricing for most of its enterprise plans, you need to contact sales for a quote.

Website: Qualtrics

6. Zonka Feedback

Category: Omnichannel Survey & Feedback Management

Zonka Feedback is an AI-powered customer feedback platform built for businesses that need to collect and act on guest feedback across multiple channels and locations.

For restaurants, its standout strength is flexible survey delivery to help you collect customer insights via email, SMS, WhatsApp, web, in-app, kiosks, and offline modes. It's a mid-market tool that punches above its weight on channel coverage compared to similarly-priced alternatives.

Key features:

• Multi-channel survey distribution including email, SMS, WhatsApp, web, in-app, kiosks, and offline modes

• NPS, CSAT, and CES measurement with real-time dashboards and location-level performance comparisons

• AI Feedback Intelligence engine delivering thematic analysis, sentiment detection, impact scoring, and entity recognition on open-text responses

• Real-time alerts and digest emails to take timely action on feedback, with case management to track and resolve issues

• Survey logic that links responses to specific customer orders without requiring repetitive questions — useful for delivery and dine-in feedback flows

• Integrations with 50+ platforms including Salesforce, HubSpot, Zendesk, Intercom, and Zapier

Pricing: Four plans: Starter at $79/month, Professional at $149/month, Growth at $299/month, and Enterprise at custom pricing. Priced per response volume, with a 7-day free trial and no credit card required.

Website: Zonka Feedback

7. Survey Sparrow

SurveySparrow is a survey platform founded in 2017 and headquartered in Palo Alto, California, serving over 100,000 customers across 149 countries. Its defining feature is the conversational, chat-like survey format designed to feel more like natural dialogue.

The platform has evolved beyond basic feedback collection into a broader experience management suite covering customer feedback, NPS tracking, reputation monitoring, and closed-loop case management, all from one dashboard.

Key features:

• Conversational survey format with multi-channel distribution via email, SMS, WhatsApp, QR codes, and offline mobile apps for iOS and Android

• AI-powered CogniVue tool that automatically categorizes open-ended responses by sentiment

• NPS, CSAT, and CES measurement with recurring survey automation

• SpotChecks module for collecting contextual micro-feedback from websites and mobile apps at specific touchpoints

• AI Wings module for review management, surfacing and managing unsolicited feedback from public channels alongside survey responses

• Integrations with Salesforce, HubSpot, Zendesk, Slack, Intercom, Freshdesk, and Zapier

Pricing: Business plan at $79/month and Professional plan at $249/month, with higher tiers requiring a sales conversation. A 14-day free trial is available with no credit card required.

Website: SurveySparrow

8. AskNicely

Category: NPS-Focused Customer Experience & Frontline Feedback Platform

AskNicely is a customer experience management platform built specifically for service businesses that depend on frontline teams to deliver consistent guest experiences.

For restaurants, AskNicely's strength is closing the loop fast. Feedback flows directly to the frontline staff who served the guest, not just to a manager's dashboard, which makes it particularly effective for multi-location operators who want to build a service improvement culture across their teams.

Key features:

• NPS, CSAT, and CES surveys distributed via email, SMS, and web with personalized, conversational delivery that drives above-average response rates

• NiceAI-powered sentiment analysis and theme detection that surfaces improvement opportunities from open-text responses

• Real-time TV dashboards, mobile scorecards, and staff leaderboards designed to put feedback in front of frontline teams — not just management

• Frontline coaching tools with personal performance scorecards, recognition features, and employee feedback loops built into the same platform

• Automated workflows to trigger review requests, referrals, or at-risk account follow-ups based on survey responses

• 30+ native integrations including HubSpot, Zendesk, Salesforce, Intercom, Slack, Freshdesk, and Zapier

Pricing: Custom pricing only

Website: AskNicely

9. Delighted

Delighted is a turnkey customer feedback platform now owned by Qualtrics, designed for teams that want to be up and running in minutes rather than weeks. It's one of the most straightforward survey tools on the market — deliberately so. There's no complex onboarding, no dev resources required, and no feature bloat. For restaurants, this makes it a practical choice for operators who want clean, automated post-visit NPS or CSAT collection without committing to an enterprise platform.

Notable users include DoorDash, Instacart, OpenTable, and Allbirds — which signals its comfort zone is fast-moving, consumer-facing brands where speed of feedback matters more than deep operational analytics.

Key features:

• NPS, CSAT, CES, 5-star, Smileys, and Thumbs survey formats distributed via email, SMS, web, in-app, link URL, and kiosk

• AI-driven text analysis that automatically surfaces trends and sentiment themes from open-ended responses without manual tagging

• Real-time role-based dashboards, pre-built reports, and trend charts with support for 37 languages

• Question logic and branching to customize follow-up questions based on the respondent's score

• Automated email digests and real-time alerts routable by department, so feedback reaches the right person immediately

• 30+ integrations including Salesforce, Slack, HubSpot, Zendesk, Shopify, Stripe, and Zapier

Pricing: Free plan available with up to 25 responses. Paid plans start at $99/month (2,500 surveys/month) up to $249/month (10,000 surveys/month). Enterprise pricing available on request. No credit card required to start.

Website: Delighted

10. Typeform

Typeform is a Barcelona-based survey and form builder founded in 2012, known for its visually polished, one-question-at-a-time interface that makes surveys feel more like a conversation than a form. For restaurants, it works well for post-visit feedback collection, catering inquiry forms, event reservation surveys, and customer research — anywhere you want a branded, high-completion experience without hiring a developer.

That said, Typeform is a general-purpose form builder first, not a restaurant CX platform. It has no native POS integration, no closed-loop alerting, and no location-level benchmarking. Operators who need operational depth will likely outgrow it. But for smaller restaurant groups or those just starting to collect structured guest feedback, it's one of the fastest tools to get live.

Key features:

• Conversational one-question-at-a-time format with conditional logic and branching to tailor surveys based on previous answers

• Multi-channel distribution via email, link, embedded web forms, and QR codes

• 100+ pre-built templates covering NPS, CSAT, event feedback, and customer research use cases

• Real-time response dashboards with basic filtering and data export

• AI-assisted form generation to create surveys from a prompt in minutes

• Integrations with HubSpot, Salesforce, Slack, Zapier, Google Sheets, and Mailchimp

Watch out for: Based on user feedback, Typeform has a reputation for steep pricing relative to response limits ($50+ for 1,000 responses on mid-tier plans), limited white-labeling on lower plans where Typeform branding remains visible, no customer support below the higher-tier plans, and no automatic survey resume if a respondent exits and returns.

Pricing: Free plan available with limited responses. Paid plans start around $25/month, scaling up significantly based on response volume. The $83/month plan unlocks priority support and full branding removal.

Website: Typeform

11. SurveyMonkey

Category: General-Purpose Survey Platform & Market Research Tool

SurveyMonkey is one of the most widely recognized survey platforms in the world, now operating under the parent brand Momentive. Founded in 1999 and headquartered in San Mateo, California, it serves everyone from individual freelancers to Fortune 500 enterprises. For restaurants, it's a practical choice when you need a reliable, no-frills survey tool to collect post-visit feedback, run menu research, or gauge customer satisfaction — without requiring a restaurant-specific platform.

It doesn't offer POS integration, location-level benchmarking, or closed-loop alerting out of the box. But its familiarity, ease of use, and wide template library make it a low-friction starting point for operators just beginning to formalize their guest feedback process.

Key features:

• 25+ question types including NPS, CSAT, star ratings, matrix scales, and open-ended questions, with 400+ pre-built templates

• AI-powered survey builder that generates surveys from a text prompt, plus skip logic, branching, A/B testing, and question piping on paid plans

• Multi-channel distribution via email, web link, embedded forms, QR code, SMS, social media, and mobile SDK

• Real-time dashboards with automated charts, cross-tab analysis, trend tracking, and data export to CSV, XLS, PPT, and SPSS

• SurveyMonkey Audience, which is a built-in paid panel giving access to 335 million+ targeted respondents across 130+ countries, useful for market research before menu launches or concept testing

• 200+ integrations including Salesforce, HubSpot, Slack, Google Drive, Zendesk, Mailchimp, Tableau, and Marketo

Pricing: Free plan available. Individual paid plans start at $39/month (Standard, billed monthly) or $32/month (Advantage, billed annually). Premier plan at $99/month billed annually. Team plans start at $25/user/month. Enterprise pricing on request.

Website: SurveyMonkey

12. Jotform

Category: No-Code Form Builder & Survey Automation Platform

Jotform is a cloud-based form and survey builder founded in 2006 and headquartered in San Francisco, serving over 25 million users globally. It's one of the most versatile tools on this list, less of a pure survey platform and more of a full data collection suite that happens to do surveys very well.

For restaurants, this versatility is a genuine advantage: you can use the same platform to run guest satisfaction surveys, collect catering inquiries, manage event registrations, process payments, and gather employee feedback, all without switching tools.

Key features:

• Drag-and-drop form builder with 10,000+ templates including dedicated restaurant survey and evaluation templates, and 100+ question field types

• QR code generation for printing on receipts, menus, and table tents — guests scan and complete surveys on their phone on the spot

• Conditional logic and branching to dynamically show or hide questions based on previous answers

• Built-in Report Builder that transforms submissions into visual dashboards and exportable PDF reports to spot trends like recurring complaints or service praise

• Jotform Tables for spreadsheet-style response management, plus Jotform Apps for building lightweight custom mobile apps from form data

• Payment collection via Stripe, PayPal, and Square — useful for catering deposits, event bookings, or feedback-linked incentives

• 100+ integrations including Google Sheets, Salesforce, HubSpot, Mailchimp, Slack, and Zapier

Watch out for: Jotform is a form builder first, not a CX platform. It has no native NPS benchmarking, no closed-loop alerting, no location-level performance comparisons, and no sentiment analysis unless you wire it up manually. For restaurants that want operational insight rather than just data collection, it may need to be paired with a separate analytics tool.

Pricing: Free plan available with up to 5 forms and 100 monthly submissions. Paid plans: Bronze at $34/month, Silver at $39/month, Gold at $49/month (all billed annually). Enterprise pricing on request. Nonprofits and educational institutions receive up to 50% discount.

Website: Jotform

Conclusion

At the end of the day, the best reputation management platform is the one that accomplishes three things:

• It unifies reviews from all platforms and locations.

• It responds to reviews at scale.

• It surfaces necessary insights about operational excellence and guest experience for you to make informed decisions.

And Momos is the exact platform that satisfies all three criteria. Put simply, Momos is helping major F&B brands to:

1. Unify reviews across all locations and review platforms in one place.

2. Leverage AI to understand those reviews and see what guests think about your restaurant.

3. Respond to every single customer with deep personalization, all while maintaining a consistent brand voice.

4. Build dashboards to show guest experience and operational excellence insights

5. Send surveys for customers to leave 5-star reviews, as effortlessly as possible. More reviews means better SEO rankings, which ultimately drives more revenue.

Book a quick demo and see if it’s a right fit for your business!

Restaurant Survey Software: FAQ

What is restaurant survey software?

It's a tool that sends guest feedback surveys by email, SMS or QR code, collects the responses and turns them into reports. Restaurant-focused platforms add location-level reporting, alerts for unhappy guests and links to your POS or reservation data. That helps you see whether a problem sits with one branch or runs across the whole group.

What features should I look for in restaurant survey software?

Look for multi-channel delivery that triggers surveys automatically after a visit or order. You'll also want reporting by location, real-time alerts when a guest leaves a low score, and integration with your POS and reservation system. Survey answers tied to real orders are far easier to act on than standalone responses.

How do I get more guests to complete restaurant surveys?

Keep the survey short and send it while the visit is still fresh, ideally by SMS or a QR code the guest can scan on the spot. Short flows with only a couple of questions remove friction, and less friction usually means more responses. Automatic triggers from visit or order data make sure you don't miss the chance to ask.

Can I use a general survey tool like SurveyMonkey or Typeform for my restaurant?

Yes, general form builders are a quick, low-cost way to start collecting structured guest feedback, especially for smaller groups. They usually lack POS integration, closed-loop alerting and location-level benchmarking, though. As you add locations, you may outgrow them or need to pair them with a separate analytics tool.

What happens to negative feedback from a restaurant survey?

A good platform alerts the right manager as soon as a low score arrives so they can reach out before the guest posts a public review. In Momos, negative responses go into an automated customer recovery workflow, while happy guests are invited to leave a Google review. That way each survey response leads to a next step.