How San Pedro Fish transformed their restaurant marketing
- Locations: 3
- Momos partner since: 2023
- Integrations: Toast
$10k+
50%
20%
Momos is an End-to-End customer acquisition and retention tool for us that solves the once mystical attribution goal for the marketing department.
Scott Holmes
Marketing Strategist
Key Results with Momos
$10,000+ in attributed revenue – tracked directly to one campaign
50% email open rate – far above industry average
20% offer redemption rate – with real-time location-level insights
About the Brand
Founded in 1956, San Pedro Fish Market is a Southern California staple with deep cultural roots and a massive fanbase. Known for its vibrant seafood platters and innovative brand storytelling, it has grown into a fourth-generation institution and social media sensation. Today, with Momos powering its marketing backbone, San Pedro is turning brand love into measurable growth.
The Challenge
San Pedro Fish Market had a massive, loyal digital audience—but they couldn’t connect marketing spend to results, making it hard to justify efforts or double down on what worked.
No way to track ROI from campaign to transaction
Limited visibility into which customers engaged—and where
Offline and online campaigns weren’t unified under one system
Difficulty optimizing offers and outreach by customer segment
The Solution
Momos partnered with San Pedro Fish to turn broad marketing into precise, revenue-generating action.
With one system for outbound, redemption, and reporting, San Pedro Fish saw results immediately.
Automate – Customer Interactions
Campaign offers were delivered through personalized links and QR codes—automating the connection between customer behavior and redemption tracking, both online and in-store.
Recover – Unhappy Customers
Any customer who didn’t engage or had a negative experience could be re-targeted with follow-up offers and messaging, helping to recover potentially lost revenue.
Improve – Operational Excellence
Campaign analytics revealed not just open and redemption rates, but also which stores and offers drove the highest ROI—guiding better campaign decisions at the location level.
Amplify – Your Online Presence
High-performing campaigns turned loyal customers into vocal brand advocates—driving awareness, redemptions, and repeat visits at scale.
Discover – Customer Insights
The team gained visibility into customer segments: who opened, who clicked, who redeemed, and what channels worked best—unlocking smarter targeting moving forward.
Retain – Your Customers
By tracking which guests returned after redeeming an offer, San Pedro Fish could segment high-value customers and build long-term engagement strategies with Momos.
.webp)